Globally, all leaders today are focusing on sustainable growth, trying to ensure that their organizations’ products/services are selling. Thus, making it imperative to understand and analyse the selling skills and challenges of the modern world. In this context we...
Key account management framework is the strategic approach that companies take to manage and grow their most important customers. In other words, the ultimate purpose of key account management is to develop long-term, mutually beneficial relationships with the...
In the “during Covid era”, organisations have had to work in complete uncertainty vis the environment, politics, economics, market, and customer. Most organisations, world over, are persistently trying out strategies that may help them to emerge from the quagmire....
“Business is all about the customer; what the customer wants, and what they get. Generally, every customer wants a product or service that solves their problem, is worth their money, and is delivered with amazing customer service” – Fabrizio Moreira Delighting a...
In the professional world, the time around the turn of the century brought with itself a strong inclination to the behaviors of the three Fs – Focused, Fast and Flexible. Of course, the shift in mindset was attracted by the geometrically progressing prominence and...