Cross-industry sales experience of 21 years, covering a spectrum of sales domains like –Demand generation/ Channel Sales/ Key Account Management / Sales planning /Sales Strategy & Sales team management in B2B and B2C segment, has made apparent some fundamental...
Key account management is the strategic approach that companies take to manage and grow their most important customers. In other words, the ultimate purpose of KAM is to develop long-term, mutually beneficial relationships with the specific business to meet strategic...
In the “during Covid era”, organisations have had to work in complete uncertainty vis the environment, politics, economics, market, and customer. Most organisations, world over, are persistently trying out strategies that may help them to emerge from the quagmire....
Sales leaders, across almost all types of businesses, are facing complex questions currently: How do we drive sales in a digital world? How do we increase leads and maintain strong conversions? How do we uplift our sales organization to enable them to sell in a...
“Business is all about the customer; what the customer wants, and what they get. Generally, every customer wants a product or service that solves their problem, is worth their money, and is delivered with amazing customer service” – Fabrizio Moreira Delighting a...
One of the greatest challenges for the sales force in the VUCA environment is the increased competition and the skills required to tackle those challenges. All businesses have competitors, and in some cases, competition in some industries is so fierce that competitors...