Sales Preference Indicator

Reveal seller strengths and blind spots to tailor coaching fast.

Overview

The Sales Preference Indicator (SPI) is a behavioral assessment that reveals characteristic tendencies in sales environments to help organizations select and develop talent for distinct sales roles effectively. Built from extensive literature review and empirical validation against objective sales success, SPI structures insight across five core dimensions that map how individuals approach selling, relationships, networks, and motivation. By translating these dimensions into practical role-fit and development actions, leaders can place people where they thrive and coach for adaptive, high-impact selling behaviors.​

Connect With Us Today!

High Spots

1

Five validated sales dimensions provide a clear, shared language for selection and development: Approach, Emotion, Networks, Focus, and Drive.

2

Actionable profiles distinguish contrasting tendencies (e.g., Consistent Approach vs. Adaptive Selling; Emotional Connection vs. Emotional Objectivity) to target coaching and role alignment quickly.

3

Empirically grounded design links assessment patterns to sales success indicators, improving hiring confidence and upskilling pathways across sales teams.

Program Features

Role-fit mapping using the five SPI dimensions:
Consistent Approach   <>   Adaptive Selling
Emotional Connection   <>   Emotional Objectivity
Separate   <>   Integrated Networks
Self   <>   Organizational Focus
Cooperative   <>   Competitive
Coaching guides for balancing self versus organizational focus to improve collaboration, information sharing, and account outcomes.
Interview and onboarding aids that convert SPI indicators into practical questions, scenarios, and early-cycle coaching goals.
Team analytics to identify portfolio strengths and gaps across dimensions, informing territory deployment, enablement priorities, and ongoing measurement.
Development playbooks to strengthen adaptive selling, emotional objectivity, and integrated networking for lead generation and conversion lift.​

Related Solutions

Strategic Sales Management

A Field Sales Manager succeeds through team effort. For your sales team to meet its objectives and achieve outstanding results, you must be able to motivate and coach each member, while leading by example. Learn how to make your team look forward to your field visits and how to train and develop them during the process.

Find out more

Profitable Sales Management

Field Sales Managers must generate revenue and profit through their sales teams. To meet challenging sales targets you must be able to establish Key Performance Indicators for your team and then manage performance. Profitable sales management further develops your skills, enabling you to forecast future sales, plan future operations, introduce change and work with your team to successfully fulfill your role.

Find out more

Case Studies

Stay ahead with expert insights, thought leadership, and live conversations that shape the future of work and learning.

View All

Empowering New Managers Globally at Colt

Colt identified a pressing need to upskill 236 first-time managers to transition successfully into their new roles.

Read full case study

Identification & Development of High Potentials at Blue Star

The need for this intervention emerged out of a pressing organisational requirement: to strengthen leadership succession planning and talent development. Hence, Blue Star partnered with InspireOne to improve their talent pipeline by proactively mitigating risks associated with leadership vacancies by developing a group of adept successors primed to step into pivotal roles.

Read Case Study

Leadership Development Journey for Frontline Leaders of Global Entertainment Media House

Our Client, a leading global entertainment media house, wanted an intervention to create a leadership developmental journey for their Front Line Leaders. The journey included various concepts such as Role Understanding and Understanding Self, New Age People Manager and Driving Results. A group of 30 participants were selected for a 4 month journey which included an Orientation session and ended with a Convocation session. The journey included the participants choosing a Business project that would showcase Business Impact and also achieve Learning objectives.

Read Case Study

Developing Women in Leadership at a Leading Real Estate Organization in India

Our client, a leading commercial real estate developer in India, wanted to develop their mid to senior level women leaders in areas of Managing Emotions & Developing Self-Belief, Executive Presence, Negotiation, Assertiveness, etc. This would help them be more vocal, develop confidence and drive stakeholder influence as a result.

Read Case Study

Building Success Stories With Our Clients

We offer the IGNite program to leaders in 50+ countries and deliver it in multiple languages

Fortis - InspireOnePepsico - InspireOneMicosoft - InspireOneAxis Bank - InspireOneTata Sky - InspireOne
Fortis - InspireOnePepsico - InspireOneMicosoft - InspireOneAxis Bank - InspireOneTata Sky - InspireOne

FAQs

Have questions? We’ve got answers about our programs, delivery, outcomes, and more.

Who are these programs for?
Can we customize the sessions?
Do you offer online programs?
How long are the programs?
How do we know if the program worked?

Every Transformation Begins with a Step

Tell us what you’re looking for and one of our consultants will get in touch with you shortly.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Lets Connect - InspireOne