Retail Sales

Convert footfall into loyal customers through needs-based service.

Overview

The retail experience for some customers can be fraught with poor service by outlet staff and a sales process that is uncaring of any expressed need. With the explosion of “mortar free” outlets on-line and increased overseas competition on product pricing, the retail sales experience has to be far superior, leaving a long lasting impression on the customer for them to be loyal, inspired and motivated to return again.

Every team member will be conversant with the vital role they play in creating this engaging customer experience. They will know about the products they sell and pay close attention to the motives and buying signals they receive as they transact with the customer. Their “stage” presence and performance will determine the achievement of any desired success for the bottom line.

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High Spots

1

Take a deep dive into refreshing/optimising retail space to improve sales performance

2

Use a practical diagnostic tool for measuring the competence of your retail sales team

3

Set up the shop front to enthuse and fascinate customers and potential customers

4

Apply the You, We I philosophy to four phases of a retail model for shop sales success

5

Create loyalty and gain additional customer data at POS

Program Features

Using the right marketing techniques and able to advise your partners on their marketing strategy
Able to effectively monitor your channel partners – understand the importance of Key Performance Indicators in channel management and how to set them so you can monitor activity and targets
Able to motivate your distributors and their sales teams for a win/win outcome
Able to act as a business advisor to your partners profitable business

Related Solutions

Strategic Sales Management

A Field Sales Manager succeeds through team effort. For your sales team to meet its objectives and achieve outstanding results, you must be able to motivate and coach each member, while leading by example. Learn how to make your team look forward to your field visits and how to train and develop them during the process.

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Profitable Sales Management

Field Sales Managers must generate revenue and profit through their sales teams. To meet challenging sales targets you must be able to establish Key Performance Indicators for your team and then manage performance. Profitable sales management further develops your skills, enabling you to forecast future sales, plan future operations, introduce change and work with your team to successfully fulfill your role.

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Case Studies

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Building Success Stories With Our Clients

We offer the IGNite program to leaders in 50+ countries and deliver it in multiple languages

Fortis - InspireOnePepsico - InspireOneMicosoft - InspireOneAxis Bank - InspireOneTata Sky - InspireOne
Fortis - InspireOnePepsico - InspireOneMicosoft - InspireOneAxis Bank - InspireOneTata Sky - InspireOne

FAQs

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